188 Cognitive Biases
When I saw this brilliant graphic on Cognitive Biases from Design Hacks the other day, all I could think was “Wow! We do truly have so many biases.”
Over the last few days, I’ve written around the exploration of bias and one or two ideas of how we can activate tools to shift this.
- You cannot eliminate your biases
- Answer questions — by imagining the situation in reverse
- Reverse Thinking — for a Lost Generation
Today I am happy to share this graphic, and also what I feel is the most powerful part of what they have done here.
The simple power in this infographic is to shift our “wow!” at the fact that there are so many biases, then to contextualise them in simple terms.
I’ve saved you the trouble of counting them, there are 188 different cognitive biases shown. I also love the way they have contextualised these into four themes, with a total of twenty sub-themes, under which sit these 188 different cognitive biases.
The four themes on the infographic are each around an area of bias:
- What should we remember?
